Bobby Receipts Brand Book

Bobby Receipts is a receipt and document product under development by Toros Ricos OÜ. At a high level it is intended to take everyday receipts and business documents, read the values that matter out of them, and keep the result orderly enough to work with later. Nothing in this book asserts that any specific capability is finished, available or accurate today.

The canonical identity is Smart Stack. One stroked document with an L-shaped shoulder implying the settled stack behind it, crossed by a single accent line — the one value the system has extracted — which runs out past the page edge.

• Organization: the document geometry is square, settled and deliberately unhurried — paperwork that has already been put in order.
• Extraction: one accent line crosses the document and runs past its edge, standing for the single value the system has lifted out.
• Calm control: stroke-only construction, one accent and generous space, so the identity never behaves like an alert.

The identity deliberately avoids conventional banking and generic payment symbolism — no shields, no columns, no coins, no card rectangles, no upward arrows. Bobby Receipts is not a bank and does not hold money; borrowing that visual language would make a promise the product does not make. It also avoids the cryptocurrency and fintech-gradient register for the same reason.

Claims in this book are deliberately modest. Bobby Receipts is still under development and this document governs the identity only.

Selection scope: The complete Smart Stack direction as shown after Phase 2B: mark, favicon geometry, dark-green and moss colour direction, geometric typography, primary horizontal lockup, secondary stacked lockup, monochrome behaviour and light/dark treatments.

The full rejected-candidate galleries are not reproduced here. /brand/candidates remains the detailed historical evidence page and must not be deleted.

The ordered document is the whole idea: a single page drawn with a shoulder that implies the settled stack behind it. The stack is not scattered, fanned or falling. It has already been dealt with, which is the state the product is meant to produce rather than the mess it starts from.

The extracted line is the second half. A single moss stroke crosses the document and continues past its edge — one value lifted out of the page and made usable elsewhere. Structure is the document; intelligence is the line leaving it. Neither reads on its own, which is why the accent is never removed from the mark and never multiplied.

• Trustworthy but not bank-like: sober geometry and high contrast, without institutional heraldry.
• Modern but not cold: geometric letterforms softened by rounded stroke ends and a natural green rather than a screen blue.
• Professional but not bureaucratic: precise, but with air around it; nothing stamped, boxed or officious.

Stroke-only geometry on transparency, drawn in a 48×48 viewBox. No gradient, filter, clip path or element id, so any number of marks can render on one page.

Optical corrections are built into those numbers and must not be normalised away. The extracted line is the heaviest stroke in the mark so it still reads when the ink rules thin out at small sizes; the lower ink rule is short so the page does not look like a striped block; the shoulder is the lightest stroke so the implied stack recedes behind the front page instead of competing with it. Everything is stroke-only on transparency, with no gradient, filter, clip path or element id, so any number of marks can render on one page.

A dedicated 16px geometry: the shoulder is removed, leaving one page outline, two ink rules and the extracted accent line at heavier stroke weight.

Mark and wordmark are one designed unit. The mark carries the structure, the wordmark carries the name, and the accent rule beneath the wordmark repeats the extracted line at type scale. They scale together and their relative placement is fixed: [Smart Stack mark] Bobby Receipts on one line.

Primary horizontal lockup. [Smart Stack mark] Bobby Receipts on one line.

• Both words sit on one line, separated by a real, non-collapsing typographic space.
• The name is never concatenated and never set as one word.
• Mark and type are balanced as one designed unit and scale together.

In navigation the primary lockup sits at the leading edge of the header, vertically centred, at or above the minimum width, and links to the product home. In invoices and exported documents it sits in the document header with its clear space respected against the trim edge. The visible name is always the two words Bobby Receipts, separated by a real non-collapsing space.

Do not substitute the secondary stacked lockup in any desktop header, navigation bar or document header. The stacked form is for constrained and square placements only.

Secondary stacked lockup. Mark above 'bobby' and 'receipts' on two lines.

• Never replaces the primary horizontal lockup in desktop navigation or headers.
• Preserves the exact product name as two separate words.

The standalone mark may appear without the wordmark only where Bobby Receipts is already identified in the surrounding context: inside the product after the header lockup, as a browser tab, as an app icon, or as a small avatar next to the product name in text. It is not an introduction to the brand and must not be the first or only identification on a partner page, advertisement, cover or signature.

Below 16px the full mark must not be used at all: the shoulder and the two ink rules collapse into a smudge. The dedicated favicon geometry exists exactly for that range — it drops the shoulder and thickens every stroke so the page outline and the extracted line survive. The app icon adds the canonical light surface behind the mark because platform launchers composite icons onto unknown backgrounds.

Limitations are honest: at 16px the two ink rules read as texture rather than as separate lines. That is accepted, because the extracted accent line remains the dominant read.

The measuring unit is named for a real feature of the geometry: one extraction unit (E) is the height of the mark's extracted line, which is the mark height divided by six. Clear space on all sides equals the height of the mark's extracted line (mark height ÷ 6). The unit scales with the artwork, so the rule holds at every size without a second table.

• Exception: favicon and app-icon artwork is drawn to its own tile edge and carries no additional clear space, because the platform supplies the surrounding padding.
• Prohibited crowding: no text, rule, image edge, badge, button or another logo may enter the clear space, and the logo may not be tucked into a corner tighter than 1 E.
• Print minimums are recommendations for offset and digital print; below them the 2.6 stroke fills in on uncoated stock.

• Light surfaces use brand-ink geometry with the brand-accent extracted line.
• Dark surfaces use brand-dark-ink geometry with the brand-dark-accent extracted line.
• brand-accent is never used on dark, and brand-dark-accent is never used on light.

These are brand colors, not interface state colors. Moss is the single brand accent — it does not mean "success". Success, warning, error and information states need their own interface palette, defined separately, distinguishable from the brand accent, and never carried by color alone.

Geometric, even and engineered; numerals matter as much as letters.

• No Google Fonts, no self-hosted webfont and no external network font request is used.
• Deterministic fallbacks are preserved end-to-end: every stack ends in ui-sans-serif, system-ui, sans-serif.
• No licensed final typeface exists for Bobby Receipts. Selecting and licensing one is optional later work, not part of this phase.
• Fallback behaviour is deterministic: every stack ends in ui-sans-serif, system-ui, sans-serif, so a machine without Futura degrades to a comparable geometric or system face rather than to a serif.
• Spacing: headings take space above rather than below; paragraphs are separated by space, not by indentation; tables use consistent vertical rhythm.
• Capitalization: sentence case everywhere in prose and interface. All-caps is reserved for short overline labels at 12px and above with added tracking.
• Prohibited distortion: never condense, extend, skew, outline, emboss or artificially bold any brand typography, and never re-space the wordmark by hand.

Stated honestly: no final licensed proprietary typeface has been adopted for Bobby Receipts. The approved stacks above are local and system families only, and no external font is requested at runtime. Selecting and licensing a final typeface is optional later work.

• Accessible logo name: a meaningful logo, lockup or wordmark exposes exactly "Bobby Receipts" — never a filename, never "logo", never a concatenated form.
• Decorative logo behaviour: a decorative instance is hidden from assistive technology and exposes no name at all, so the product name is not announced repeatedly.
• Keyboard focus: every interactive element shows a visible focus indicator with at least a 3:1 contrast against its background and an offset that clears the control edge. Focus is never removed without an equivalent replacement.
• Dark mode: the dark tokens are a first-class treatment, not an inverted filter. Dark artwork is used on dark surfaces; light artwork is never inverted programmatically.
• Reduced motion: honour prefers-reduced-motion by removing transform and parallax movement and keeping only opacity changes or nothing at all. No brand animation is required for comprehension.
• Color independence: never let the accent alone carry state or meaning; pair it with text, an icon or a position.
• Monochrome assets: use the monochrome black artwork on light and the monochrome white artwork on dark. Because the mark is stroke-only, nothing disappears in one-colour reproduction.

• Monochrome black: every stroke, including the extracted line, is set in brand-ink on a light surface.
• Monochrome white: every stroke is set in brand-dark-ink on a dark surface.
• Because the mark is stroke-only, no knock-out fill is required and nothing disappears in one-colour print or stamping.

This section covers the brand layer only. No claim of full product WCAG conformance is made or implied on the basis of these checks.

Where a document must appear legibly in an image, it must be a clearly fictional specimen with invented values and no real vendor, person or tax identity.

• Geometric document layers: rounded rectangles at the mark's radius, offset to imply a settled stack rather than a fan.
• Extracted-data lines: one or two accent strokes leaving a document, never a shower of them.
• Simple depth: overlap and a single soft offset. No perspective, no drop shadows, no gradients.
• Restrained moss accents: the accent occupies a small fraction of any illustration and marks the one thing that matters.
• Compatible stroke weights: 2.6 for structure and 4.0 for the extracted line at 48px scale, scaled proportionally at other sizes.
• Light and dark variants are drawn from the corresponding tokens, never recoloured automatically.
• Motion possibilities for later use: a line completing its travel out of a document, at low amplitude and short duration, and always suppressed under reduced motion.

No illustration library is produced in this phase.

• Stroke and corner character: uniform 1.5–2px stroke on a 24px grid, rounded caps and joins, 2px corner radius — the mark's language at interface scale.
• Optical sizing: 16, 20 and 24px are the supported sizes; artwork is redrawn per size rather than scaled, so strokes land on whole pixels.
• Filled versus outlined: outlined is the default; filled is reserved for the selected or active state of the same icon, never mixed arbitrarily within one row.
• Accent usage: icons are ink by default. The accent is used only where the icon marks the extracted or primary value, and never on more than one icon in a group.
• Small-size simplification: at 16px remove internal detail rather than thinning strokes.
• Prohibited mixing: one icon family only. Do not mix families or paste in icons with a different stroke weight, corner character or grid.

The canonical Bobby Receipts mark is a logo, not an icon. It must not be repurposed as a generic document, file, upload or receipt icon anywhere in the interface — that would make the brand mean "a document" instead of the product.

These are conceptual brand-application examples. They are not implemented product features and assert no functional capability.

Every specimen value shown anywhere in this book is fictional. Real personal, tax or financial data must never be used in brand material.

• Clear: one idea per sentence, plain words, no jargon the reader did not choose.
• Calm: no urgency the situation does not contain; no exclamation marks.
• Direct: say what happened and what to do next, in that order.
• Useful: every message either explains state or offers an action.
• Respectful and non-judgmental: never imply the person made a mess or was careless.
• Accurate about uncertainty: say suggested, likely or could not read — never guaranteed.

• Never claim "AI magic", guaranteed accuracy, "perfectly categorized", guaranteed tax compliance or guaranteed payment readiness.
• Never adopt bank-like authority ("your account is secured by") or overly playful financial messaging ("cha-ching").
• Never blame the person for a document the system could not read.

The lowercase wordmark artwork is a drawn graphic, not a spelling. Any accessible name, alt text, title or metadata for that artwork still reads "Bobby Receipts".

• Do not stretch the logo or change its aspect ratio.
• Do not skew, rotate or arch the logo.
• Do not recolour any part of it, including the extracted line.
• Do not change the relative placement of mark and wordmark.
• Do not place it at insufficient contrast against its background.
• Do not add effects, gradients, shadows, glows or outlines.
• Do not place it on noisy imagery without a protective plain area.
• Do not set the horizontal logo vertically or rotate it into a spine.
• Do not use the stacked version as the default desktop logo.
• Do not remove the word space or concatenate the name.
• Do not alter, shorten, duplicate or delete the extraction line.
• Do not use rejected-candidate colours or marks from Receipt Fold or Receipt Check.
• Do not place the monochrome-white asset on a light background.
• Do not place the dark mark on an insufficiently contrasting background.

These examples exist to be recognised and refused. No invalid variant is added to the canonical downloadable asset registry — every downloadable file remains valid artwork.

Every filename and /images/* path above exists in the generated asset registry. Paths are stable across regeneration; the files are not. Never edit a generated file by hand.

• Smart Stack is canonical. It is the only approved Bobby Receipts direction.
• Brand changes require Alexander van den Berg's authorization as Product Owner. No implementation actor may change the identity on its own initiative.
• Every generated asset comes from the governed source: canonical values, shared geometry and the generation script.
• Rejected candidates remain historical evidence at /brand/candidates and must not be deleted, edited or promoted.
• Direct manual editing of generated assets is prohibited. A hand-edited file is out of governance even if it looks correct.
• A change means: update the source, regenerate the assets, rerun the tests, regenerate this brand book, and raise its version.
• /admin/brand does not exist and no editable database-backed brand content exists.
• No deployment or publication occurred in Phase 3C.